I have received several emails & comments from fans who are concerned that their coupon is missing barcodes. So I figured I would do a blog post on the topic so that other’s can solve the missing barcode problem
Now remember how I am against coupon fraud and I know tons of yall are too. Well things are about to change!
The company that produces the bar codes for coupons is called GS1. They have over the past couple of years been making changes as to how bar codes are on coupons. They have been putting the “Databar Barcode” on coupons. Take a look at how they have changed.
Coupons that were issued before 2008 had two UPC bar codes on them like this:
Then in 2008, the bar codes changed to look like this:
You can see how the actual bar code size has shrunk and the second bar code is now a Databar Barcode. Now the coupons are gradually converting to look like this:
GS1 DataBar™ barcodes carry more information in less space than U.P.C. barcodes. The GS1 DataBar was created to identify small and hard-to-mark products such as loose produce, jewelry, and cosmetics. The GS1 DataBar can also carry serial numbers, lot numbers, and expiration dates, adding visibility to your value chain, and providing the opportunity for collaborative solutions that support product authentication and traceability, product quality and effectiveness, fresh variable measure product identification, and couponing. GS1.us.org
This is awesome news because now people will no longer be able to scam the stores, use coupons on wrong products & much more. The only problem is, is that most stores have no updated their systems so you may have some problems checking out. You might have to inform your cashier of the new change if they have any problems. Most stores scanners will not pick up the coupon so ask if they can use the hand scanner to get it just right.
If you are interested in learning more, you can visit the GS1 website and find more information there.